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Tag Archives: Search Engine Room 2007
SER: Linking strategies with Jon Ostler
March 22, 2007 – 11:56 pm
This session was of the highest demand during the conference as we were all eager to learn ways of generating inbound traffic from other refutable webmasters; let’s face it, that’s the essence of the Internet.
In this session keynote I’ll be covering:
General strategies
Link Baiting Top Tips
Armageddon scenario
SER: SEO Link Commandments; Linking
March 22, 2007 – 11:00 pm
A highlight from Jeremy Bolt’s (from Bruce Clay Australia) session in the Terrace Room on Linking, covering some very insensible inbound linking strategies that are a sin to commit and bring the wrath of God - I mean Google… - upon the site in focus.
SEO Link Commandments
Thou shalt do whatever the search engine with market [...]
The case of negative branding; Marketing
March 22, 2007 – 8:04 pm
There are situations where advertising yourself or your company - even on as passive a level as wearing the work uniform for brand awareness - can hurt your credibility and limit your reach in generating new business relationships.
This years Search Engine Room conference in Sydney was my first attended business conference and there were few [...]
SER: Shots from Blog Marketing and Optimisation
March 22, 2007 – 12:43 am
I’ve resisted the temptation of sleep to post some snaps of one of my favourite sessions.
These shots are from the Blog Marketing and Optimisation session on the 21st of March at the Search Engine Room 2007 conference held in Darling Harbour, Sydney, Australia.
Andrew Pascoe from Under the Rotunda providing an introductory primer on blogging, blogging [...]
SER: Critical slide from Turning Lookers Into Bookers
March 21, 2007 – 11:49 pm
Towards the end of Nathan’s session a slide was shown briefly that gave an example of how to progressively write successful content that appeals to all personas; reading personalities.
SER: Google Breakfast with Aaron D’Zousa
March 21, 2007 – 10:52 pm
In this session keynote I’ll be covering:
The Index
PageRank explained
Googles effort in reducing spam
Building your own search engine index
This session keynote is from the optional Google Breakfast session on the 20th of March at the Search Engine Room 2007 conference held in Darling Harbour, Sydney, Australia.
My SEM session picks; Search Engine Room 2007
March 17, 2007 – 4:02 pm
Day one: Tuesday, March 20, 2007
7:30am - 9.00am
Google Breakfast
Salmon with French toast while listening to Aaron D’Souza… you know this is the only reason I’m attending.
11:00am - 12:30pm
Lies, Damn Lies and… followed by Social Search
2:00pm - 3:30pm
Linking followed by SEO and Usability
4:00pm - 4:45pm
SEO Public Relations and Reputation Management
I have recently taken interest in reputation [...]
Search Engine Room 2007 program released
January 15, 2007 – 8:14 pm
The details have been finally announced, and sessions collide with one another! Time to make some serious choices of which program is better! Day one’s morning overview and expectations are here.